Getting Started for Advertisers

As an Advertiser on the Katalys Marketplace, you will be able to drive sales growth by creating and promoting Katalys Programs. Get familiar with the glossary of terms below, follow the onboarding guide to get your account setup, then complete a technical integration.

Terms To Know

• Profile: A Profile represents your brand on the Katalys Marketplace with your logo. You must have an Advertiser Profile to be able to create Programs.

• Program: A Program holds descriptions and configuration, such as what kind of traffic you want, and how to send people to your funnel. This is what you will promote on the Katalys Marketplace to potential Partners.

• Partner: Partners are other Profiles on the Katalys Marketplace that have audiences or Traffic Sources they want to monetize. A Partner might be an online publisher, a media buyer, or another marketer. You find Partners by using the “Explore” feature.

• Tracking ID: A Tracking ID is a data silo that receives data from your website or CRM. You implement a Tracking ID by installing a Katalys plugin into your website or deploying a Katalys Tracking Script. You must complete and test your technical integration before your Program can go live.

Action Steps

When first setting up your Advertiser account, you must complete our onboarding process.

Read the Advertiser Onboarding Guide ->

After setting up your account, you must complete a technical integration.

How to install a Katalys Plugin ->

When your technical integration is complete and tested, you can set your Program live and start interacting with Partners on the Katalys Marketplace.

How to find Partners on the Katalys Marketplace ->

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