How to Report Call Center Conversions to Katalys
Katalys can provide integrated reporting for your affiliate program. This provides your affiliates with feedback on their performance and offers better attribution for your program. To complete this, you need to:
Configure your call center software to capture the Katalys “Transaction ID” parameter.
Configure your call center software to report conversions back to your Katalys postback URL.
Follow the guides below to understand each of these steps.
Capturing Transaction ID into your software
When you setup your affiliate program with Katalys, ensure that you capture the “Transaction ID” parameter from your affiliate traffic. A typically setup would look like this:
When configuring your Katalys program’s Landing Pages, ensure that each landing page contains the URL parameter
&transaction_id={transaction_id}.This is the Katalys default syntax; unless you have requested changes or have a custom setup, your program likely already includes this paramter.
Work with your developer team to capture
transaction_idinto your call center software. This implementation will be unique to your setup.
Report Call Center Events back to Katalys
You need to configure your call center software to report events back to Katalys. This will look different based on the software you use. You need to identify how your call center software manages “postbacks” or “webhooks”, and install your Katalys postback into your software.
Generating an appropriate postback will be similar to the standard Katalys Postback Implementation guide. Your Katalys Postback URL will be:
https://db.revoffers.com/v2/_tr_offline?type=offline_conv&... (parameters defined below)Parameter | Value | Note |
|---|---|---|
|
| This must be included in the parameters always. |
| A “Tracking ID” from your KMP Integrations page. | This value is the Tracking ID associated with your other site data. It will look like |
| A numeric ID identifying your Program | This value is found in the URL for your program. It will be a number. |
| Unique identifier | This should be a globally unique sales or order identifier that will identify this record within your Katalys. It must be unique per conversion. |
| Value of the conversion | This value will come from your call center software. |
| Katalys Transaction ID | This is the stored Katalys Transaction ID stored within your call center software. |
An example postback URL might look like the value below. Remember, this is for illustrative purposes only, and might not be appropriate for your call center software.
https://db.revoffers.com/v2/_tr_offline?type=offline_conv&site_id=${offer.siteName}&offer_id=${offer.tuneOfferId}&order_id={ActionId}&sale_amount={Amount}&transaction_id={SubId1}